Innovate . Invest . Incubate
We are O2O pre-loved fashion platform with physical store in Kwun Tong. We provide service to owners to offload their closet and create value to their clothing and apparels which are left idle. At the same time, we seek to reconstruct the second-hand culture in Hong Kong and engage more people, particularly the younger generation, in adopting the recycle and reuse model.
We are striving to make sustainable fashion common practice through the establishment of a sustainable clothing reuse system. Our goal is to achieve clothing waste reduction and subsequently reduction in clothing production so as to ease the environmental problem that fashion brings.
Product and Service
Reuse is the most direct and effective way to cut down textile waste. Many of the buyers and sellers are now using the existing second-hand open listing platform in Hong Kong which might have caused disagreement and even disputes and also possibly hindered the development of secondhand fashion trade. We provide full service and address trust issue between buyers and sellers to facilitate second-hand trade. Buyer can experience brand/ hype items for less from us, while seller, with minimal effort, can offload their closet. We seek to nurture a fashion circular economy.
Together with our authenticity check, styling and fashion news sharing, we make second-hand fashion wear trade easier, safer, more efficient and fun ever, and this ultimately helps reduce textile waste.